Our Story

routeEU was founded to address the growing need for secure, resilient, and regulation-aligned supply chains within Europe. With the increasing disruption that businesses face because of global tensions and shifting policies in the US and China, our mission is simple: help small and mid-sized enterprises reroute their sourcing to partners inside the EU and Switzerland.

Our Mission

We empower European businesses to stay competitive by simplifying local sourcing, strengthening economic self-reliance, and meeting regulatory requirements and targets. Our mission is rooted in enabling trust, resilience, and long-term success.